Which is more important to bid: short keywords or long-tail keywords?
Which is more important to bid: short keywords or long-tail keywords? If you’ve been reading or watching Youtube about keyword research for Amazon PPC, you might have read or heard about targeting long-tail keywords for PPC. So should you abandon short keywords and focus more on long-tail keywords? What Are Longtail Keywords? Long-tail keywords are […]
How to Lower your Amazon PPC ACOS
Every seller's dream is to have a lower Amazon PPC ACoS, but in reality, having a high ACOS is pretty common for Amazon Seller Central newbies, even for seasoned sellers. It can be quite frustrating especially if your PPC doesn’t translate into sales or improve organic rankings. Here is how to do it:
Mobile Above the Fold is Critical
Vast majority of online shoppers prefer using a mobile now. So what does this mean for Amazon sellers?
Aggressive Bidding to Win
One of the common questions in Amazon PPC as to keyword bidding is how much should you bid – do a conservative low bid or go full aggressive bidding? Before we answer that, do you know that about 69% of Amazon consumers use their smartphone when shopping at Amazon.com and there are only 2 spots […]
How to get the Amazon Best Seller & Amazon Choice Badge
With hundreds or thousands of products being added to the Amazon platform daily, it might look impossible for new sellers to rank to #1 given the fact that there are more established, well-entrenched brands in almost all categories.
How to Get Reviews on your Amazon Listing – 3 Whitehat Ways
One leading factor that influences sales conversion on Amazon is reviews as consumers tend to equate reviews with product quality. In the State of the Amazon Seller 2021 report, 52% of the respondents agreed that getting customer reviews is their top challenge on the platform. Don’t worry, these 3 White Hat techniques can surely help you with getting reviews for your listing.
Launch your Amazon Products Effectively with these 5 Easy Steps
So you’ve decided to sell your product on Amazon and have already created your Amazon account, what’s next? If you’re not careful, your next steps will most likely shatter your dream of having a full-grown eCommerce business. Check these 5 steps and make sure you include this on your checklist launch whenever you’re launching a product:
How to Rank on Amazon: 4 Tips to Boost Amazon Product Rankings and Sales
Here are 4 tips to boost your product rankings and sales on Amazon, the biggest online retail platform in the US which accounts for 49.1% of the US eCommerce market share. With tens or hundreds of sellers selling the same or similar products, you’ll need to know the direct factors that can affect your Amazon business.
Rank Your Green Business On Amazon In 5 Easy Steps
An Amazon SEO strategy is the practice of optimizing the product listing in an effort to ensure that the listing appears at or near the top of Amazon’s search results (for relevant product keywords).
Amazon’s Sustainable Packaging Initiative
Among the many things that Amazon’s customers want is packaging that’s the right size and packaging that’s recyclable. Customers want packaging that minimizes the amount of waste while also ensuring that delivery is a damage-free experience.